One of the biggest ways creators are now making money online is by using Instagram Reels. Reels can be a source of income if you’re an influencer, business owner, or someone who just enjoys making videos.
Instagram has shifted its focus from posts to short-form video content. There are many ways to monetize your Reels from ad revenue and brand deals to affiliate marketing and sales.
So, how to earn money from Instagram reels in 2025? MoreThanPanel is your best option!
Why Instagram Reels is a Great Way to Make Money
Instagram is pushing Reels more than any other content type. Here’s why Reels are a great money-making opportunity:
- Higher Engagement – Instagram favors reels so people will see your content.
- Multiple Income Streams – Monetize directly with ads & sponsors, affiliate marketing, etc.
- Easy to Create – All you need is your mobile and creative ideas!
- Works for Any Niche – Be it fashion, tech, fitness, travel, there is an audience for you.
Now, let’s explore how you can start making money from Instagram Reels.
1. Earn Money with Instagram’s Monetization Features
Instagram offers built-in ways for creators to earn directly from their content.
A. Reels Play Bonus (If Available)
Instagram used to pay creators based on Reels views through the Reels Play Bonus program. While this feature is paused in some regions, always check if it’s available in yours.
B. Instagram Subscriptions
Creators can charge a monthly fee for exclusive Reels, behind-the-scenes content, and private live sessions.
C. Gifts on Reels
Viewers can send you virtual gifts on your Reels, which you can convert into real money.
D. Instagram Badges on Live
When you go live, followers can buy badges to support your content.
These features are a good starting point, but they aren’t your only options for monetization.
2. Get Paid for Brand Deals and Sponsorships
The engagement on Instagram Reels is high, and that is why Brands love it. That’s the reason so many brands hire influencers to promote their products.
How to Get Brand Deals:
- Grow Your Audience – Brands want you to have an audience made up of engaged followers; they don’t merely want huge numbers.
- Choose a Niche – Pick a category to specialize in (fashion, fitness, tech, and so forth.).
- Use Influencer Marketplaces – Sites like Upfluence and Aspire to help you find a brand.
- Reach Out to Companies – If you love a brand, pitch directly to them for a collab reach out.
Even if you don’t have a ton of followers, brands work with smaller creators with high levels of engagement.
3. Earn Money with Affiliate Marketing
Affiliate marketing is when you recommend a product and get paid when someone buys it using your link.
How to Start Affiliate Marketing on Reels:
- Join Affiliate Programs – Sign up for Amazon Associates, ClickBank, or other affiliate networks.
- Create Engaging Product Videos – Demonstrate the use of the product in a fascinating way.
- Add Your Affiliate Link – Use your bio or Instagram Stories to share the link.
- Track Your Performance – See which products your audience loves and promote more.
Affiliate marketing works great for influencers who recommend products often.
4. Sell Your Products or Services
Instagram Reels is a great tool to market and sell your products.
What You Can Sell:
- Physical Products – Clothing, skincare, gadgets, or handmade items.
- Digital Products – E-books, online courses, templates, and presets.
- Services – Coaching, consulting, photography, or freelance work.
Tips for Selling on Instagram Reels:
- Show How Your Product Works – Create Reels that demonstrate your product.
- Use Instagram Shopping – Set up an Instagram Shop to allow direct purchases.
- Engage with Your Audience – Reply to comments and DMs to build trust.
If you have a product to sell, Reels is one of the best ways to showcase it.
5. License Your Content to Earn Extra Money
Some companies buy viral videos to use in advertisements. If your Reels go viral, you can license them for extra cash.
How to License Your Reels:
- Sign Up for Licensing Platforms – Websites like ViralHog and Jukin Media help you sell your videos.
- Negotiate Usage Rights – Decide how your content will be used before agreeing to a sale.
This method helps you make passive income from videos you’ve already created.
6. Get Fan Donations and Crowdfunding
If you have a loyal audience, they may want to support your content financially.
Best Crowdfunding Platforms for Creators:
- Patreon – Offer exclusive content to paying subscribers.
- Ko-Fi or Buy Me a Coffee – Accept one-time donations from fans.
- Instagram Gifts – Viewers can send gifts that convert into real money.
Many creators use crowdfunding as an extra income stream while building their brand.
7. Join a Creator Agency for More Opportunities
Creator agencies connect influencers with brands and help them land sponsorship deals.
How It Works:
- Agencies find brand deals for you.
- They negotiate fair rates on your behalf.
- They take a small percentage of your earnings.
Related: Best Time to Post on Instagram in 2025
Why Choose MoreThanPanel?
Growing your audience is key to making money on Instagram Reels. This is where MoreThanPanel helps.
- Boost Engagement Quickly – Gain likes, views, and comments for more visibility.
- Affordable Pricing – Quality services at budget-friendly prices.
- Safe and Secure – Zero threat to your Instagram account!
- Fast Results – See growth almost instantly.
If you want to grow your Instagram and attract more brand deals, MoreThanPanel is the perfect tool to help.
Final Thoughts
In 2025, monetizing Instagram Reels is easier than ever. Whether using Instagram’s monetization features, brand partnerships, or selling your products, the important part is to be consistent and engage with your audience.
MoreThanPanel will help you get more reach and visibility to enhance your growth and make monetization easier. Start implementing these strategies today and turn your Instagram Reels into a profitable business
